Power Off and Power UP – It’s “No Bunk”!

Our power was off yesterday. No electricity from 5:30AM until 7:00PM! Of course, our well wasn’t pump was not working, but we always have a supply of very large and small bottle of water for drinking and hygiene. It was 98 degrees outside. However my office was cool and comfortable.

I looked at this Power Off obstacle as an opportunity to Power Up my Blue Creative /Yellow Planning. My Yellow Brain sorted and organized a collection of HI-LITER Newsletters from the Lab-Line Instruments, Inc., the laboratory instrument business my father and mother (Alexander I. and Sylvia Newman) founded in 1952.

I loved reading  the newsletters and the business and personal ideas, suggestions and facts that were written on the faded pastel page. 

My Creative Blue Brain was Powered UP! I decided to share some of the wit and wisdom that resonated with me in a new category called “No Bunk”: bunk (slang), absurd, ridiculous, nonsense, Bunkum (related to the word debunk).

The genesis of “No Bunkis an expression my Green Brain Father (of blessed memory) would use when he thought something was not authentic or honest. I can clearly hear him saying, “That’s a bunch of bunk!”. This category has been a clothes line of serendipitous events, which have continued to wave at me over the past few years. Now, I am Powered Up to share “No Bunk” with my readers.

I decided to begin with one  of my father’s favorite quotes, which became a Lab-Line slogan and appeared at the bottom of many HI-LITER Newsletters…

“THE LIFE YOU SAVE WITH LAB-LINE INSTRUMENTS, MAY BE YOUR OWN. BUILD THEM BETTER.”

 The theory of building a BETTER life, business, family, school, community, country, etc. is “No Bunk”.

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5 Comments

  1. George on July 25, 2012 at 7:47 pm

    No power and water has only one benefit in my experience/opinion–no power/water immediately makes one appreciate how wonderful and essential they both are to our quality of life! I lived in a tent in the Saudi Arabian desert for a year where we generated our own electricity and had to have water trucked in. The generators failed on a daily basis, and on 130 degree days, our quality of life went to zero very quickly.
    Sure hope your days without electricity and water are very few, and very far-between 🙂

  2. sheila on July 26, 2012 at 10:24 am

    George, I cannot image 130 degrees! The loss of our basic conveniences is a reminder to appreciate how fortunate we are to have the quality of life we enjoy! Thank you for your service, especially under the circumstances in which you lived! As the songs says…”home of the free and the brave”, it also should include disciplined and ability to withstand adversity!! 🙂

  3. Jodie on July 30, 2012 at 6:39 am

    Shelia love all your articles but don’t forget to proof read after you write. My printing brain is catching some errors. Take care, Jodie

  4. sheila on July 30, 2012 at 8:53 am

    Jodie, I am delighted that you “love” my articles. Thank you for your Green Brain Editing. I appreciate your catching my errors. I hope you will laugh when I tell you that you misspelled my name 😉 Cheers, Sheila not Shelia 🙂

  5. Test of Time Mission Statement – No Bunk on August 2, 2012 at 3:22 pm

    […] Today’s  post is the 2nd of my new “No Bunk”  (no nonsense) business series. Each post will come from the collection of HI-LITER Newsletters from the Lab-Line Instruments, Inc., the laboratory instrument business my father and mother founded in 1952. You can read the genesis of  “No Bunk” in the  June 25th Blog Post. […]

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